Running an online store requires flexibility in pricing, especially when selling customizable products. To address this challenge, the PrestaShop Dynamic Pricing Addon by Knowband makes it easy for store owners to apply dynamic pricing based on product customization.
With this powerful module, customers can adjust product quantities, select custom attributes, and get real-time price calculations without any hassle.
As a result, they experience a smoother shopping process while store owners benefit from increased sales and efficiency. In this article, let’s explore its key features, benefits, and why it’s a must-have for your PrestaShop store.
Key Features of Knowband Prestashop Dynamic Pricing Module

Customizable Pricing Rules
Store admins can define dynamic pricing rules based on various conditions, including product attributes like color, size, weight, height, and length. Additionally, customized attributes can also be used to determine price variations.
Automatic Price Calculation
With real-time price updates, customers can instantly see how their selections impact the final price. Consequently, the Knowband Prestashop Dynamic Pricing Addon’s feature eliminates confusion, helps reduce cart abandonment, and ensures transparency in pricing.
Flexible Quantity & Weight Adjustments
The Prestashop Dynamic Price Module by Knowband enables store admins to adjust product price and weight dynamically based on the selected quantity. Significantly, if a customer increases the quantity of a product, the weight and price will automatically update accordingly.
Multiple Field Types
The PrestaShop Dynamic Pricing Addon supports a variety of input types, including dropdowns, checkboxes, text fields, and sliders.
As a result, customers can easily select their preferred product configurations, which ensures a seamless customization process.
Rule Prioritization
E-Merchants can define priority levels for different pricing rules to prevent conflicts. However, if multiple rules apply to a single product, the module ensures that the highest-priority rule takes effect.
User-Friendly Admin Interface
The Prestashop Dynamic Price module is designed with an intuitive dashboard that makes it easy for store admins to create, manage, and update pricing rules. Additionally, with a simple interface, no technical knowledge is required to set up complex pricing structures. The user-friendly controls allow quick modifications and instant rule application.
Seamless Product Mapping
Store admins can assign pricing rules to specific products, categories, manufacturers, or suppliers. Moreover, this level of customization allows for targeted pricing strategies, ensuring that different customer segments receive relevant price adjustments.
Furthermore, whether you want to apply rules to a single product or an entire category, the Prestashop Dynamic Price module offers the flexibility to do so.
Enhanced Front-End Experience
Customers benefit from a smooth and transparent pricing process. They can instantly view the additional costs associated with customizations, eliminating any surprises at checkout. Significantly, these features improved user experience, increased trust and encouraged customers to complete their purchases without hesitation.
Benefits of Using the PrestaShop Dynamic Pricing Addon

Boosts Customer Engagement
Buyers can interactively customize products and see real-time price changes as they select different options. Furthermore, the Prestashop Dynamic Pricing Addon keeps them engaged and enhances their shopping experience, making them more likely to proceed with the purchase.
Increases Sales & Revenue
Transparent pricing encourages more purchases, as customers can adjust product options based on their budget. Significantly, when they see the impact of their choices instantly, they feel more in control, leading to higher conversion rates and increased revenue.
Reduces Manual Effort
The automated pricing system saves time by eliminating the need for manual price adjustments. Furthermore, store admins no longer have to update product prices individually, reducing workload and minimizing the chances of human error.
Minimizes Pricing Errors
With predefined pricing formulas, admins can ensure that every customization follows accurate pricing rules. Significantly, the Knowband’s Prestashop Dynamic Pricing Addon prevents miscalculations, inconsistencies, and disputes that may arise due to incorrect pricing.
Improves Shopping Experience
Customers appreciate instant pricing updates, making purchasing decisions easier. Instead of having to contact support or wait for manual price confirmations, store owners can confidently configure their products and see the final cost immediately.
Easy Setup & Management
No coding skills are required to use this module. Admins can quickly configure rules, update them anytime, and apply them to selected products effortlessly.
Conclusion
The PrestaShop Dynamic Pricing Addon is an essential plugin for any online store offering customizable products. The Prestashop Dynamic Pricing Module simplifies pricing management, improves accuracy, and enhances the customer experience. Moreover, with its automatic calculations and flexible rule settings, store owners can effortlessly manage dynamic pricing while boosting sales.
If you want to streamline your pricing strategy and provide a seamless shopping experience, the Prestashop Dynamic Price module is a perfect addition to your PrestaShop store.
Want to see it in action? Check out the demo and explore how the Prestashop Dynamic Pricing addon can transform your store’s pricing system today!